Mercedes -Benz Start Up

Jarrad Clark, Global Production Director, IMG Fashion- Michael Minielly, Public Relations- Mercedes Benz Canada.

Last night I had a memorable time at Mercedes Benz in North Vancouver. Sponsored by LG Fashion Week, Beauty by Loreal Paris.
Of all events I have been honoured to be a part of or just invited, this one stood out for me. So many kind people who all share the same interests and have style for miles! No offense to Vancouverites but most of the people there were from Toronto. Refreshing to see high end fashion and models! Professional models who know what they're doing. No slips, no shoes off, (and think it's funny, but unprofessional), and what a show! Fantastic.

*taken from website

Mercedes-Benz Canada, and IMG, a global sports, fashion and media company, announce the launch of Mercedes-Benz Start Up. Produced in conjunction with LG Fashion Week Beauty by L’Oréal Paris, Mercedes-Benz Start Up is a new initiative that is intended to provide a national platform to discover and support up-and-coming Canadian designers who have been in business for less than five years. By connecting these gifted individuals with an experienced panel of industry insiders, the program will mentor impressive Canadian talent to help them hone a broad range of skills and elevate their profile through unique and exclusive opportunities. This unprecedented access to experts, combined with invaluable real-world practical experience, will equip participants with a comprehensive roadmap to success and the knowledge and confidence required for a thriving career in fashion.

Please feel free to take the photos you want. Enjoy.

Rafael Escobar
Frock of Ages
www.mensfashionweek.ca

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